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Editorial / Catalogue layout & art direction

Art, from page to page.

Monalisa Buys Art · catalogue
Catalogue cover showing a framed portrait artwork above a pale timber console in a room mockup, with the title Catalogue for Architects and Interior Designers.
Catalogue cover · art placed in an interior mockup. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
PROJECT OVERVIEW

A closer look.

This published 20-slide selection presents a catalogue created for architects and interior designers. It moves from the brand’s point of view into collection categories, product guidance and a practical partnership pathway.

The layout changes scale as the subject changes: full-page room mockups establish atmosphere, compact grids make categories browsable, essay pages slow the pace, and material and frame guides bring specification detail into view.

Project context
Monalisa Buys Art
Shared work
Catalogue layout
Editorial art direction
Information design
PROJECT NOTE / 01

A catalogue designed in layers.

The published selection opens with a contents system and a two-page brand narrative, establishing both the catalogue’s breadth and the professional audience it is built to serve.

Catalogue contents page listing brand introduction, values, curated prints, custom artwork and prints and framing.
Contents · brand, collection and production sections. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Second catalogue contents page listing collaboration, partnership, pricing and next steps.
Contents · collaboration, partnership and next steps. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue page titled What we stand for, built around a full-width photograph of a Monalisa Buys Art graphic in an outdoor setting.
Brand chapter opener · What we stand for. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue brand page combining the outdoor photograph with positioning copy and a section addressed to interior designers.
Brand narrative · positioning and the interior-design audience. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
PROJECT NOTE / 04

Room, page, collection.

Room mockups show how art might sit within a space. Category grids then shift to comparison, balancing individual works, installed views and short introductions across a repeatable editorial structure.

Full-page room mockup showing a framed artwork above a low console in a warm neutral interior.
Room mockup · framed artwork in a warm neutral setting. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Full-page room mockup showing a pixelated portrait artwork above a dark green cabinet.
Room mockup · portrait artwork in a dark green interior. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue category grid titled Abstract Prints, combining artwork thumbnails, room mockups and introductory copy.
Collection category · Abstract Prints. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue category grid titled Japanese Art, combining artwork thumbnails, room mockups and introductory copy.
Collection category · Japanese Art. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue page titled Bauhaus, pairing artwork examples and room mockups with a short category introduction.
Collection category · Bauhaus. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue category grid titled Kitchen and Cocktail, showing three framed print examples in kitchen settings.
Collection category · Kitchen and Cocktail. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue page showing two framed traditional artworks presented as a paired product study.
Traditional art · paired framed-art presentation. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
PROJECT NOTE / 09

Useful detail, clearly ordered.

Material and frame pages turn production choices into a compact reference. The hierarchy keeps specifications readable without losing the catalogue’s visual tone.

Catalogue reference page titled Know your Material, comparing matte paper, premium lustre paper and museum canvas.
Material guide · paper and canvas options. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue reference page titled Know your Frame, comparing framed, canvas gallery wrap and unframed formats.
Frame guide · framed, wrapped and unframed formats. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
PROJECT NOTE / 11

A trade tool with a clear next step.

The closing partnership sequence addresses the trade audience directly, moving from a spatial image to a four-step view of browsing, consultation, trade benefits and delivery.

Catalogue partnership opener with a framed flamingo artwork in a tiled interior and the title How to Partner.
Trade partnership · chapter opener. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue process page outlining browse and select, consultation and customization, trade benefits, and delivery.
Trade partnership · four-step process. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
PRESENTATION ARCHIVE / 04View the original presentation

Additional slides from the original posts, including presentation notes, divider cards and alternate crops. Project artwork appears in the story above.

Published presentation excerpts

Blue catalogue divider introducing the curated collection of custom art prints.
Published presentation divider · curated collection. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue essay page titled Traditional Art: Preserving India’s Living Forms and Heritage.
Published presentation essay · traditional art. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
Catalogue section page introducing prints and custom framing.
Published presentation section intro · prints and custom framing. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
White catalogue closing card reading DM us for the full catalogue.
Published presentation closing card · catalogue call to action. · Monalisa Design Studio · catalogue layout and art direction Monalisa Design Studio · original project ↗
INDEPENDENT CONTEXT

Made for people who shape spaces.

The brand’s trade programme serves architects and interior designers, with consultation and customization across dimensions, colours, frames and materials. That audience gives the catalogue a practical role: introducing art in the context of a wider interior project.

SOURCE & CREDITS

Catalogue layout and art direction by Monalisa Design Studio. Reproduced artworks and interior photography appear as catalogue content; the studio post does not establish studio authorship of those underlying works.

KEEP EXPLORING / NEXT PROJECT

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Selected project artwork
Monalisa Buys Art · catalogue