Behind
the details.
The work
The framed mark, horizontal lockup and full-stop wordmark are supplied Monalisa identity assets, reproduced as outlined vectors. The kinetic M sculpture, monogram studies, typography studies and editorial compositions are original website explorations built around that identity. Archived project imagery and information are from Monalisa Design Studio. Explore each original post for the full project and contributor credits. The jewellery AI campaign is labelled as AI-generated.
View the project book (PDF)Brand worlds
Butter Parade, Third Helping, Interval House, Margin Club, Aangan Habitat, Dayline Diagnostics are self-initiated identities for fictional businesses. Photographic scenes are AI-generated concept imagery. Brand systems, application artwork, social compositions and motion are original portfolio studies for Monalisa Design Studio.
Explore the identity seriesType & motion
Manrope by Mikhail Sharanda and Instrument Serif by Instrument. Both are available under the SIL Open Font License. The supplied logo artwork uses vector outlines and does not require an identity font download. Decorative registration frames move around a fixed logo; the website studies remain distinct from the client project archive.
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Say hello
For questions about the work or help accessing anything here, get in touch.
monalisabuysart@gmail.com